Public-Private Partnership

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Public-private partnership is an increasingly common arrangement whereby a government agency or nonprofit organization partners with a food corporation, usually for some health-related promotional activity that focuses on individual behavior change or personal responsibility. Examples include America on the Move, Coalition for Healthy Children, and President's Challenge.[1]

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References

  1. Michele Simon, Appetite for Profit: How the Food Industry Undermines Our Health and How to Fight Back (Nation Books, 2006) pg 329