Paul F. Lazarsfeld
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- Founder of the Institute for Social and Economic Research and Policy
Specialist in public opinion analysis and measurement. Lazardfeld contributed "The Social Sciences and the Smoking Problem" to the book, "Smoking Behavior: Motives and Incentives" (William L. Dunn Jr. of the Philip Morris Research Center, editor; VH Winston & Sons, 1973.) Other participants included Hans J. Eysenck, Murray E. Jarvik, and Hans Selye. Paul F. Lazarsfeld is a Philip Morris, Inc. scientist. He has knowledge of Philip Morris, Inc.’s studies into why smokers smoke.
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