Raj Sisodia

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Biographical Information

"Raj has published seven books and over 100 academic articles. His work has been featured in the Wall Street Journal, The New York Times, Fortune, Financial Times, The Washington Post, The Boston Globe, CNBC, etc.

"His book The Rule of Three: How Competition Shapes Markets was a finalist for the 2004 Best Marketing Book Award from the American Marketing Association. His book Firms of Endearment: How World Class Companies Profit from Passion and Purpose was named one of the best business books of 2007 by Amazon.com. His forthcoming book Conscious Capitalism: Liberating the Heroic Spirit of Business (with John P. Mackey, co-founder and co-CEO of Whole Foods Market) will be published by Harvard Business Review Press in 2012. Other books include The 4A’s of Marketing: Creating Value for Customers, Companies and Society (with Jagdish N. Sheth, Routledge, 2011), Tectonic Shift: The Geoeconomic Realignment of Globalizing Markets (with Jagdish N. Sheth, Sage Publications, 2006) and Does Marketing Need Reform? (co-edited with Jagdish N. Sheth, M.E. Sharpe, 2006).

"Bentley University honored him with the Award for Excellence in Scholarship in 2007 and the Innovation in Teaching Award in 2008. He was named one of the “Ten Outstanding Trailblazers of 2010” by Good Business International, and one of the “Top 100 Thought Leaders in Trustworthy Business Behavior” by Trust Across America for 2010 and 2011."

Affiliations

• co-founder and Chairman of the Conscious Capitalism Institute