M Booth & Associates

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M Booth & Associates (MBA) is a public relations firm that specializes in promoting brands for corporations.

History

The company was founded in 1985.

Personnel

Their top three executives are:

  • Margaret Booth - President
  • Brad Rodney - Managing Partner
  • Joan E. Bloom - Senior Vice President/Co-Director, Travel & Lifestyle Practice

Income and Employee Totals

O'Dwyer's PR lists M Booth as earning $9,465,874 in net fees in 2006, up 17.3% on the previous year. The firm has 52 employees. [1]

PR Week ranked M Booth & Associates as the thirtieth largest independent PR agency in the United States in 2008, with 2007 revenue of $11,341,079, a 20% increase from the previous year's total revenue of $9,465,874. The ranking also notes its staff total of 57 (2006 total: 52), with $198,966 in revenue per employee.[2]

Clients

Some of their clients are:

  • Akzo Nobel
  • Alberto-Culver
  • American Express
  • Ben & Jerry’s
  • Brookhaven National Laboratory
  • Harrah’s
  • I Can't Believe It's Not Butter!
  • JCPenney
  • Maidenform
  • MGM Mirage
  • Nicole Miller
  • Myrtle Beach Convention & Visitors Bureau
  • Pace University
  • Playtex Baby
  • Rolex
  • Shedd's Country Crock
  • The Wharton School of the University of Pennsylvania
  • Tylenol
  • U.S. Virgin Islands Department of Tourism
  • Unilever
  • Vaseline
  • Wishbone
  • W.K. Kellogg Foundation
  • Yahoo! Travel

Contact details

300 Park Ave South, 12th Floor
New York, NY 10010
Phone: (212) 481-7000
Fax: (212) 481-9440
Email: info AT mbooth.com
Web: http://www.mbooth.com/

References

  1. "[http://www.odwyerpr.com/pr_firm_rankings/independents.htm 2006 Worldwide Fees of independent Firms With Major U.S. Operations]", accessed June 2007.
  2. "2008 Agency Rankings," PR Week, 28 April 2008.
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