I&J

"I&J is a subsidiary of AVI, a listed South African company which is centred on the fast moving consumer goods (FMCG) and fashion markets. I&J is one of AVI’s basket of more than 53 leading and best-loved South African brands." [1]

"Approximately 2 000 dedicated and highly skilled people work for I&J, contributing their energy and enthusiasm towards making I&J the great South African company it is. Some work at sea, but many work on land in the bustling environment of I&J’s primary and value added processing factories, or at Walker Bay Canners, the specialised facility in Hermanus where rock lobster and abalone are processed for export. Others are involved in the administration of the company, and a team of aquaculture professionals runs the Danger Point Abalone Farm situated near Gansbaai on the Cape South Coast." [2]

"I&J is one of a select few producers whose hake products are certified by the Marine Stewardship Council (MSC), the oldest seafood certification program in the world." [3]

"Our commitment to sustainable fishing is captured in the participation agreement we signed with WWF-SASSI in July 2012. This participation agreement has been recognised by WWF-SASSI as the strongest commitment yet made to sustainable seafood by a South African fishing company and according to WWF South Africa, the first fishing company in South Africa to make such commitment. I&J has adopted a Sustainable Seafood Policy (available on www.ij.co.za). This comprehensive text sets out the standards to which I&J strives to adhere, and the standards expected from its suppliers." [4]