Grey Advertising
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This article is part of the Tobacco portal on Sourcewatch funded from 2006 - 2009 by the American Legacy Foundation. |
Grey Advertising (Ad agency for KOOL cigarettes 3/94 to present): Ad agency for Brown & Williamson's Kool cigarettes from March 1994 to present
Description
Grey is a advertising agency in New York (NYT 7/26/94). Ad agency for Brown & Williamson's Kool cigarettes from March 1994 to present (NYT 7/26/94). Grey Advertising was awarded the Kool cigarettes advertising account from Campbell Mithum Esty circa March 1994 after a global consolidation (NYT 7/26/94). Grey was selected by Brown & Williamson to continue the creative work for Kool brand (8/1/94). Adweek estimates billings on the national account at $25 million. A new campaign is expected late 1994 (NYT 8/2/94). Grey Advertising also handles international assignments for British-American Tobacco, as well as creative in international markets for brands like Kent (NYT 7/26/94).
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References
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