Green Marketing

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Green marketing is the business term used to describe making money by promoting the 'environmentally friendly' aspects of a company, brand, product or, in the case of a politician or celebrity, even a person. The purpose of green marketing is to make a profit and increase market share by by touting environmental claims.

Green Marketing 2008 conference

  • Green Marketing 2008 will be held at the AmericanbStrategic Management Institute’s Training Center in Arlington, VA on April 21-23, 2008. [1]

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