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In May 2001, Weber Shandwick won what was reported to be $2 million issues management account with Dairy Management Inc, a trade association, to promote demand for U.S. dairy products. O'Dwyer's PR Daily reported that [[Sara Galvin]] heads the DMI account from Weber Shandwick's Minneapolis office with support from the Weber Shandwick’s Washington, D.C office. The campaign had been expected to focus on concerns raised by foot-and-mouth and mad cow disease in Europe. According to the PR trade newsletter, the Holmes Report, DMI's executive vice president of public and industry relations [[Jean Regalie]] said the campaign will be broader than that, taking a long term view of "the way people look at food." Dairy Management Inc. also has accounts with Golin/Harris International and BSMG Worldwide, creator of the ubiquitous "Got Milk?" campaign. [http://www.prwatch.org/spin/May_2001.html]
In Spetember September 2004, ''O'Dwyers PR Daily'' reported that Weber Shandwick is "handling the 'greening' of ExxonMobil Corp. by promoting an alliance forged between the energy giant and Earth 911, a government/private sector entity with the motto of 'making every day Earth Day,'".
"The partnership aims to educate consumers about the importance of recycling used motor oil. ExxonMobil will provide funding for Earth 911 in return for the right to slap the group's logo on its Exxon- and Mobil-branded products. Earth 911's public service announcements will feature the Mobil 1 logo and the location of used motor oil collection sites. Earth 911's corporate partners include [[Hewlett-Packard]], [[Home Depot]], [[Aluminum Association of America]] and [[Vertex Energy]], a company that recycles petroleum products." [http://www.odwyerpr.com/members/0908exxon.htm]
