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*Adam Hill, "[http://www.prweek.com/news/news_story.cfm?ID=239260&site=1 Reputation management: Blogs Cast a shadow]", ''PR Week'', July 1, 2005.
*Katharine Q. Seelye, "[http://www.nytimes.com/2005/07/04/business/media/04paper.html?pagewanted=print Why Newspapers Are Betting on Audience Participation]", ''New York Times'', July 4, 2005.
*Emily Carr, "[http://newsstore.fairfax.com.au/apps/viewDocument.ac?page=1&sy=afr&kw=Emily+Carr&pb=afr&dt=selectRange&dr=week&so=relevance&sf=author&sf=headline&sf=text&rc=10&rm=200&sp=nrm&clsPage=1&docID=AFR0507162570L3D437B Beware: your corporate blog is a total bore], ''Australian Financial Review'', July 16, 2005. (Sub req'd).
