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*Richard Cann, "[http://www.prweek.com/news/news_story.cfm?ID=225556&site=1 Media 'let firms off' obesity hook]", ''PR Week'', October 22, 2004.(Sub Req'd).
*Mark Johnson, "[http://www.prweek.com/news/news_story.cfm?ID=226398&site=1 Reputation Management: The fast-food fight]", ''PR Week'', October 29 2004.(Sub Req'd).
*Nick Galvin, "[http://www.smh.com.au/text/articles/2005/01/18/1105810912483.html Battle to junk food ads hots up]", ''Sydney Morning Herald'', January 19 2005.
