[[Progress Media]] announced on 11 March 2004 that it has chosen '''Air America Radio''' as the name for its new liberal comedy progressive talk radio network.
"Air America Radio comedy shows will provide a light-hearted counterbalance to right wing voices," said Mark Walsh, Chief Executive Officer of Air America Radio network. "The top talent in the country is coming together to ensure Air America Radio provides the most compelling and entertaining programming on radio." [http://www.radioink.com/HeadlineEntry.asp?hid=118660] The following persons are the "on-air talent": [[Randi Rhodes]],[[Janeane Garofalo]], [[Sam Seder]],[[Al Franken]], [[Mike Malloy]], and others. In March of 2005, Evan Cohen, founder of Air America Radio, was caught embezzling nearly a million dollars from the ''Gloria Wise Boys & Girls Club'' which is a charitable organization. The scandal has done much to effect the ratings of the network and many advertizers backed out since the scandal came to light.
Advertising Age's April 5, 2004 issue reports that [[Dan Klores Communications]] is doing PR for Air America. North Woods Advertising did the first round of advertising. XM Satellite, the U.S. Navy, Tyson, Caltrate, American Express, Travelocity, McDonald's and [[Fenton Communications]] bought ad time on Air America during its first two days. [http://www.odwyerpr.com/members/0405fenton.htm] ''O'Dwyer's PR'' reports that Fenton Communications also help with Air America's launch. Air America has also used Internet services provided by [[iStandFor]].