Ohio News Network (TV Station)
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| Fake TV News: A CMD Special Report |
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| This article is part of the Center for Media and Democracy's special report, Fake TV News: Widespread and Undisclosed. Click here to read the report summary. |
Ohio News Network is a Columbus, Ohio cable television station.
Contents
Station Owner
Use of Video News Releases and/or Satellite Media Tours
In the 6am news bulletin on January 31, 2006 the station broadcast an uncut but re-voiced video news release (VNR) produced by Medialink Worldwide for Siemens AG on the car cockpit of the future. [1]
Response to Report
The Columbus Dispatch reported: [2]
- ONN News Director Greg Fisher acknowledged using the video news release, and said, "There should have been proper disclosure on the screen."
- Although such materials can have a place when used appropriately, Fisher said, the cable-news network's policy is not to use them without informing viewers of the source.
- "It is worth noting that the information did air on a lifestyle, non-news portion of a program called Technology Tuesday," he added. "But, again, we should have been employing proper disclosure on screen."
Contact Details
The Ohio News Network
770 Twin Rivers Drive
Columbus, OH 43215
Phone: 614-280-3600
Fax: 614-280-3615
Web: http://www.onnnews.com/
SourceWatch Resources
- Audio news releases
- B-Roll
- Brand Hype
- Branded Entertainment
- Media releases
- Satellite Media Tours
- Radio Media Tours
- Public Service Announcements
- Video news releases: PR for California's Schwarzenegger administration
External links
- Diane Farsetta and Daniel Price, "Fake TV News: Widespread and Undisclosed: A multimedia report on television newsrooms' use of material provided by PR firms on behalf of paying clients", Center for Media and Democracy, April 6, 2006.
- Tim Feran, "Newscasts take flak for flackery: Corporate ‘news’ releases shown without attribution by ONN, WSYX, report says," The Columbus Dispatch (Ohio), April 11, 2006.
