Lorillard Tobacco Company
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Lorillard Tobacco Company is an American cigarette manufacturer incorporated in Delaware and based in New York at 1 Park Avenue, New York, NY 10016.[1]. Lorillard makes Harley Davidson, Kent, Max, Satin, Newport, Old Gold, Style, Triumph and True brand cigarettes.
Description
The abbreviation for Lorillard Tobacco Company is LTC. As of May 1994, Lorillard was a wholly-owned subsidiary of Lorillard, Inc., which was a wholly-owned subsidiary of the Loews Corporation, a conglomerate run by the billionaire Tisch family. [2][3] Loews Corporation took over Lorillard in the late 1960s [4] As of May 1994, the principal subsidiaries of Loews Corp. were: Lorillard Inc., CNA Financial Corp, Loews Hotels Holding Corp., Bulova Corp. and Diamond M-Odeco Drilling Inc. [5]. Lorillard Tobacco Company was represented in the Castano case by Gordon, Arata, McCollam & Duplantis, New Orleans, and Shook, Hardy and Bacon P.C., of Kansas City. Loews divested itself of Lorillard in December 2007 to eliminate the overhang of tobacco litigation. [6]
Lorillard documents
- Report Synectics Problem Laboratory April 21, 22, 23 1976 (1976 brainstorming document)
- Smoker Incidence by Age Groups (1981-Includes children down to age 13)
- Lorillard Sales Position (1964, Kent "Safer image)
- "The base of our business is the high school student"
- Cigarette Filters and Polonium-210 (Radioactivity in cigarette smoke)
- Cigarette Blimp (Idea to improve corporate image by advertising on "light, airy" blimps)
- "Start them out young" (Youth marketing)
- The tobacco industry's Colorado ballot measure
- Kent and Newport Cigarettes Reaching the Black Community (Marketing cigarettes to African Americans)
- Kent Micronite filter (Leads to documents about asbestos filter cigarettes)
Contact
Web site: http://www.lorillard.com/
Lorillard Tobacco Company
External Affairs
P.O. Box 10529
Greensboro, N.C. 27404-0529
Phone: (877)-703-0386 during regular business hours, Monday through Friday - 8:00 AM to 5:00
References
- ↑ D.B. complaint, 4/94
- ↑ Castano, Lorillard List of Affiliations 5/20/94
- ↑ Jonathan Stemple, Reuters Loews Tumbles on subprime February 11, 2008
- ↑ L. White, Merchants of Death, 1988
- ↑ Castano, Lorillard List of Affiliations 5/20/94
- ↑ Ruthie Ackerman, Forbes Magazine Loews Lets Lorillard Go
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