KOSA-7, CBS (TV Station)
|Fake TV News: A CMD Special Report|
|This article is part of the Center for Media and Democracy's special report, Fake TV News: Widespread and Undisclosed.|
Click here to read the report summary.
KOSA-7 is a Odessa, Teaxs television station and an affiliate of the CBS television network.
Use of Video News Releases and/or Satellite Media Tours
In the 5pm news bulletin on January 25, 2006 the station broadcast an edited video news release (VNR) produced by Medialink Worldwide for Siemens AG on 'advances' in ethanol. The Medialink publicist's voiceover was retained. 
In the 5pm news bulletin on March 16, 2006 the station broadcast an uncut version of a video news release produced by Medialink Worldwide designed to help General Motors Corporation recruit young mechanics. 
- Audio news releases
- Brand Hype
- Branded Entertainment
- Media releases
- Satellite Media Tours
- Radio Media Tours
- Public Service Announcements
- Video news releases: PR for California's Schwarzenegger administration
- Diane Farsetta and Daniel Price, "Fake TV News: Widespread and Undisclosed: A multimedia report on television newsrooms' use of material provided by PR firms on behalf of paying clients", Center for Media and Democracy, April 6, 2006.