Edelman Australia

From SourceWatch
Jump to navigation Jump to search

Edelman is an international public relations firm with significant operations in Australia. Edelman employs around 1856 people worldwide, and generated revenues of $206 million in 2002. It began operating in Australia in 1987, and opened a branch in Melbourne in 2002. It focuses on "corporate and finance, health care and consumer marketing".

Edelman acquired the Australian firm Rowland from Saatchi & Saatchi in 2000, and the merged company was reported to have revenues of $18 million. (Rochelle Burbury, "Edelman Shifts Towards Consulting", Australian Financial Review, 31 October 2000)

Personnel

Former Personnel

Clients

Political donations

2000/1
Labor NSW $36,925
Liberal NSW $10,800
2001/2
Labor NSW $20,650
2002/3
Labor NSW $4,200


External links

  • Andrew Hornery, "Palace Is The Place To Master The PR Trade", Sydney Morning Herald, February 15, 2001.
  • Lara Sinclair, "Don’t ignore social responsibility: Edelman, B&T, January 25, 2002.
  • Paul McIntyre, "PR giants struggle against small-is-beautiful brigade", The Australian, July 31, 2003.
  • Paul McIntyre, "Corporate philanthropy nice if everybody profits", The Australian Business; Marketing And Advertising, December 11, 2003.