Levick Strategic Communications
Levick Strategic Communications is a public relations firm owned by Richard S. Levick. It has handled the media on high-profile matters, including Napster, the Florida election recount, the Catholic Church during its sex-abuse scandals, the tobacco industry, prisoner detentions at Guantanamo, and the Rosie O’Donnell/Rosie magazine lawsuit.
In the Catholic scandal, he told PR News, he represented a particular order of the Catholic Church that wanted to avoid being mentioned in connection with the scandal. "Our call came from an order in Rome a week before the bishops were scheduled to have their meeting there," he said. "Half an hour into a call with the order's American schools, one of the priests said, 'We cannot leave the seminary. It is surrounded by camera crews.' One of the fathers on the phone from the United States [in Connecticut] said, 'We have camera crews here, too, and we cannot leave.'" As a result of his work, he boasted, "The story, which should have been the global focus of news, virtually never appeared. There was a tiny bit on TV and one story in a little local paper, but the story died away, and a few weeks later, there was a favorable story about the order on a New York TV network."
Levick is the author of a book, titled Stop the Presses: The Litigation PR Desk Reference, ISBN 0975998501.
Contact information
Richard S. Levick
Levick Strategic Communications
Email: rlevick AT levick.com
http://www.levick.com
External links
- "PR News Names Three PR Professionals of the Year," PR News, December 23, 2002.
- Richard S. Levick, "A Virtual Omnipresent Enemy: Defending Clients against Internet Blog Attacks," Legal PR Bulletin, 2005.